Free UK pricing guide

Electrician day rate UKWhat you should actually be charging

Two calculators for UK electricians: work out the day rate you actually need to hit your income target, then price a specific job with materials, overheads, margin and VAT at 20%.

How to work out a electrician day rate in the UK

Every reliable UK day rate comes from the same three numbers: the money you need to take home in a year, your business overheads for that year, and the number of days you can genuinely charge for. Divide the first two by the third and you have the minimum you can work for without going backwards.

(annual take-home + annual overheads) ÷ billable days = day rate

Overheads means van, fuel, insurance, tools, scheme membership, accountancy and phone — the costs you pay whether or not you're on a job.

Worked example for a self-employed electrician

Example electrician day rate calculation
Take-home target (a year)£38,000
Business overheads (a year)£9,000
Billable days (a year)210
Day rate needed£224
Hourly equivalent (8-hour day)£28

These are example figures, not a going rate — swap in your own targets and overheads. Rates vary a lot by region, sector and how much of the work is domestic versus commercial.

Pricing a job, not just a day

Once the day rate is right, a job price is labour (days × day rate) plus materials with a mark-up, plus testing, certs, parking, waste, plus your profit margin. If you are VAT registered, VAT at 20% goes on top of that total — it is never a discount you can absorb.

What UK electricians get wrong

Start from your income target, not the competition

Undercutting the firm down the road only works if their numbers are right. Work backwards from the money you need to take home, add your overheads, and divide by the days you can genuinely bill.

Be honest about billable days

260 working days a year is fantasy. Holiday, illness, quoting, chasing payments and van maintenance usually leave 200–220 chargeable days.

Price materials with a mark-up

Sourcing, collecting and guaranteeing materials is work. A mark-up on trade price covers the time and the risk of a faulty part you have to return.

Certification and testing take time

EICRs, EIC certificates, notification through your scheme and Part P paperwork are billable hours. Put them in the quote rather than absorbing them.

Electrician pricing questions, answered

How do I work out my electrician day rate?

Add up what you need to earn in a year, plus your business overheads, then divide by the number of days you can realistically charge for. Most self-employed trades bill 200–220 days a year once holiday, sickness, quoting and admin are taken out, not 260.

What overheads should a electrician include?

Van and fuel, insurance, tools and test equipment, calibration, NICEIC or NAPIT membership, certification software, accountancy, phone, workwear and waste disposal. Spread the yearly total across your billable days rather than trying to add it job by job.

Do I need to add VAT to my prices?

Only if you are VAT registered. Registration is compulsory once your taxable turnover passes the HMRC threshold in any rolling 12 months, and you can register voluntarily before that. The standard rate is 20%, so check the current HMRC guidance for the work you're doing.

Should I charge a call-out fee or a minimum charge?

A minimum charge covering the first hour plus travel is standard for domestic call-outs. It protects you on small jobs where the travel and paperwork cost more than the work itself.

Stop doing this maths on the back of a receipt

The Job Pricing Calculator saves your day rate, overheads and margin defaults, then prices any job in seconds — included in every plan from £9/month.

See the full calculator

Pricing guides for other trades